Launching a new product can be both exciting and challenging. Understanding how to bring a product to market involves more than just having a great
Why Do Market Research Matters for Product Managers Market research is a fundamental process in product management, driving success through informed decisions and strategic planning.
The Role of AI in Product Marketing Artificial Intelligence (AI) has revolutionized the way businesses approach product marketing. It acts as a powerful enabler, helping
What is the Product Market Growth Matrix? The product market growth matrix is a strategic framework used by businesses to identify growth opportunities. It helps
A robust product marketing strategy is more than just a plan—it’s the backbone of successful product launches and long-term customer engagement. It bridges the gap
A successful product launch can make or break your business. To give your product the best possible start, a product launch marketing plan is essential.
What Is a Go-To-Market Strategy and Why Is It Crucial? A go-to-market strategy (GTM) is a plan that businesses use to launch a new product
Attracting customers has always been dificult. Here, we are revealing 4 strategies you can use to attract more customers for your startup
‘Time Waits For No One’, it’s the name of a song sang by Freddie Mercury in 1986. It may sound like a cliché, but the
It seems like every little thing has something to do with the numbers, don’t you think? The answer is probably somewhere in between. When
Monitor competitor website changes
You can get alerted when your competitors are making changes to their website.
Find competitor keywords
Finding your competitors’ keywords is essential for your business. It means that you focus your entire website on targeting high volume, quality keywords.
Track Social Media Pages
Social media competitive analysis is the constant monitoring and analyzing the moves of your competition on social media.
Competitor Email Monitoring
Tracking your competitors’ emails takes some time, but it’s well worth it!
How to do competitor analysis
One important step is to conduct an effective competitive analysis to evaluate your competitors’ brands.
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