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Brevo Best Competitors & Alternatives updated April 2025

Brevo Best Competitors & Alternatives updated April 2025

Top Brevo Alternatives & Competitors based on 916 Reviews

Reviews collected from capterra.com trustpilot.com gartner.com sitejabber.com softwareadvice.com trustradius.com .

Brand Pricing
brevo.com favicon Brevo
★ ★ ★ ★
3.9
Brevo offers a free plan for up to 300 emails/day and includes features like email campaigns and SMS. Paid plans start at $25/month for the Starter plan, which includes additional features like unlimited emails and advanced segmentation. The Premium plan, starting at $65/month, offers advanced automation and dedicated support.
constantcontact.com favicon Constant Contact
★ ★ ☆ ☆ ☆
2.2
Constant Contact provides a free trial for 60 days. Paid plans start at $12/month for the Email plan, which includes basic features, and $35/month for the Email Plus plan, which adds automation and event marketing capabilities. Pricing increases with subscriber count.
getresponse.com favicon GetResponse
★ ★ ★ ★
3.9
GetResponse has a 30-day free trial. Their pricing starts at $15/month for the Basic plan, which covers essential features. The Plus plan begins at $49/month, adding automation and landing page features, while the Professional plan, starting at $99/month, includes advanced features like webinars.
hubspot.com favicon HubSpot
★ ★ ☆ ☆ ☆
2.5
HubSpot’s pricing varies across different products. Their Marketing Hub offers a free tier, with paid plans starting at $20/month for the Starter plan, which includes basic email marketing features. The Professional plan begins at $800/month for more comprehensive marketing tools.
klaviyo.com favicon Klaviyo
★ ★ ★ ★
3.9
Klaviyo offers a free plan for up to 250 subscribers and 500 emails. Paid plans start at $20/month based on the number of subscribers, which gives access to all essential email marketing features and analytics. Pricing adjusts as the subscriber base grows.
mailchimp.com favicon Mailchimp
★ ★ ☆ ☆ ☆
2.2
Mailchimp has a free plan available for up to 500 contacts and 1,000 emails/month. Paid plans start at $13/month for the Essentials plan, which includes more advanced features. Standard and Premium plans are also available, with pricing increasing based on features and audience size.
moosend.com favicon Moosend
★ ★ ★ ★ ★
5
Moosend provides a free plan for up to 1,000 subscribers and allows unlimited emails. Paid plans start at $10/month for the Pro plan, which offers marketing automation and segmentation, with the pricing scaling according to the number of subscribers.
omnisend.com favicon Omnisend
★ ★ ★ ★
3.7
Omnisend has a free tier for up to 250 contacts and 500 emails/month. Paid plans start at $16/month for the Standard plan, which enhances email automation and reports. The Pro plan, beginning at $99/month, includes additional features such as advanced automation and SMS marketing.

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Why should you be looking for a Brevo alternative?

Users often seek alternatives to Brevo for various reasons, including the need for specific features, ease of use, budget constraints, or enhanced support options. Depending on their requirements, businesses may find that platforms like Constant Contact, GetResponse, HubSpot, Klaviyo, Mailchimp, Moosend, and Omnisend better align with their marketing goals. This guide will delve into each alternative, examining critical factors such as essential features, pricing structures, and the target audience to help users make informed decisions.

Quick Overview of Top Brevo Competitors

  • Constant Contact – Best Brevo Alternative for Small Businesses
    Offers an easy-to-use interface and extensive email templates suited for small businesses. Features include list segmentation, social media integration, and event marketing tools.

  • GetResponse – Most Comprehensive Brevo Competitor
    Provides a complete suite of marketing tools including email marketing, landing pages, and webinars. Unique strengths include automation templates and advanced analytics for optimizing campaigns.

  • HubSpot – Premium Brevo Alternative for Inbound Marketing
    Delivers a full CRM platform with powerful email marketing tools that integrate seamlessly with sales and service features. Notable for its robust analytics and extensive reporting capabilities.

  • Klaviyo – Best Brevo Alternative for E-commerce
    Specializes in e-commerce integrations, offering advanced segmentation, triggered messaging, and personalized recommendations based on customer behavior. Excellent for driving conversions and retargeting.

  • Mailchimp – Most Popular Brevo Competitor
    Known for its user-friendly interface and extensive marketing automation features. Offers a wide range of templates, analytics, and a flexible pricing model suitable for businesses of various sizes.

  • Moosend – Cheapest Brevo Alternative
    Features competitive pricing with powerful automation tools, advanced segmentation, and detailed reporting. Ideal for startups and small businesses looking to maximize their marketing ROI.

  • Omnisend – Best Brevo Alternative for Multichannel Marketing
    Focuses on e-commerce brands with integrated email, SMS, and push notification marketing. Unique features include automation workflows that combine multiple channels for cohesive marketing campaigns.

Brevo Alternatives: Feature by Feature Comparison

Feature Brevo Constant Contact GetResponse HubSpot Klaviyo Mailchimp Moosend Omnisend
Email Marketing Comprehensive email campaign tools with templates. Extensive library of mobile-responsive templates and easy A/B testing for optimizing email campaigns. Features include landing pages and webinars, along with an AI-driven email content generator. Integrated email campaigns along with CRM functionalities, offering segmentation options. Advanced segmentation and behavioral targeting provide personalized emails based on user activity. Offers a user-friendly email builder with customizable templates and A/B testing capabilities. Features an intuitive drag-and-drop editor and campaign automation for streamlined email processes. Specializes in automation for e-commerce businesses with cart abandonment emails and product recommendations.
Automation Automation workflows to trigger emails based on user actions. Comprehensive automation options including social posting and event-driven triggers. Automation options with custom workflows based on user behavior and preferences. Marketing automation tied to CRM for seamless tracking of leads based on engagement. Focused on e-commerce automation, allowing businesses to automate sequences based on customer purchase behavior. User-friendly automation builder with pre-built automation recipes for common tasks. Offers basic automation functionalities but lacks advanced features like branching scenarios. Provides automated workflows designed specifically for e-commerce conversions and upselling.
Landing Pages Offers landing page creation that integrates with email campaigns and forms. Offers a higher number of templates specifically designed for events and promotions. Advanced functionality for conversion optimization with built-in A/B testing for landing pages. Dynamic landing pages that are integrated with the CRM for personalized user experiences. Provides robust landing page A/B testing and optimization tools specifically for e-commerce brands. Simple landing page creation tools that can be integrated with emails and ads. Presents simple but effective landing page tools to generate leads. Offers e-commerce focused landing pages with direct product promotions.
Integrations Integrates with various e-commerce and CRM platforms. Wide range of integrations with third-party apps, including tools for social media and CRM. Offers a large selection of integrations including e-commerce, CRM, and webinar platforms. Highly adaptable with numerous integrations across sales, marketing, and customer service tools. Deep integrations specifically for e-commerce platforms such as Shopify, WooCommerce, giving a seamless experience for online retailers. Integrates well with numerous platforms including e-commerce and social media tools. Useful integrations with various CRM and analytics tools, however fewer than competitors. Specialized integrations for e-commerce apps and retail management tools.
Reporting & Analytics Real-time statistics on campaign performance including open rates and clicks. Strong reporting tools on campaign performance with easy-to-read dashboards. Comprehensive reporting including conversion tracking and web analytics integration. Advanced reporting capabilities with real-time insights across marketing campaigns and CRM interactions. Advanced analytics on customer behavior and engagement, particularly for e-commerce metrics like CLV and ROI. Basic insights on email performance, including audience engagement stats. Key metrics available but lacks the depth of customization in reporting found in other tools. Detailed reporting specifically addressing e-commerce metrics like conversion rates and segmentation analysis.
Support 24/7 support available through multiple channels. Known for excellent customer support with live chat, phone support, and extensive resources. 24/7 customer support via email and chat with a robust library of educational resources. Comprehensive support options including dedicated account management for larger clients. Specialized support for e-commerce businesses, offering insights on optimizing campaigns for sales conversion. Provides standard customer support options with various resources and articles. Contains good support options but lacks personal account management for advanced plans. E-commerce centric support designed to help businesses maximize their online sales efforts.
Pricing Competitive pricing with a freemium model for basic users. Pricing tier decided by user count and feature access, often considered affordable for small businesses. Competitive pricing models with a variety of features across tiers, including free trial periods. Freemium model with extensive features at higher price points, but strong ROI for businesses leveraging multiple tools. Pricing is based heavily on list size but offers tailored packages for e-commerce businesses. Pricing plans are flexible, but can grow expensive based on list size and feature needs. More affordable pricing for startups and smaller businesses, but features may be limited compared to competitors. Tiered pricing model based on contacts and features, typically competitive but enhances value for e-commerce users.

Unique/Superior Aspects Highlighted:

  • Constant Contact: Known for its robust customer support and extensive library of templates, catering specifically to event-driven campaigns.
  • GetResponse: Stands out with its extensive webinar hosting capabilities and A/B testing for landing pages.
  • HubSpot: Unique in its powerful integration of marketing and CRM tools, allowing for seamless customer journey tracking.
  • Klaviyo: Exceptional capabilities in demographic and behavioral targeting tailored specifically for e-commerce, enhancing profitability.
  • Mailchimp: Provides a strong user-friendly interface ideal for beginners with basic yet effective performance insights.
  • Moosend: Simple integration options with an effective drag-and-drop email builder suited for startups.
  • Omnisend: Specifically geared towards e-commerce with tailored automation workflows and high-value reporting metrics for online sales.

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Integration Capabilities for each Brevo competitor

Alternative Supported Integrations Compatibility Notes
Brevo 500+ integrations including Shopify, WordPress, Zapier, WooCommerce Strong compatibility with e-commerce platforms, CRM systems, and social media.
Constant Contact 100+ integrations including Shopify, WooCommerce, WordPress Well-integrated with e-commerce sites and applications; suitable for small businesses and freelancers.
GetResponse 100+ integrations including Shopify, PayPal, Zapier, WordPress Offers extensive CRM and e-commerce integrations, making it versatile for various business needs.
HubSpot 600+ integrations including Shopify, Salesforce, Zapier Highly compatible with sales and marketing tools; suited for businesses looking for comprehensive CRM capabilities.
Klaviyo 100+ integrations including Shopify, Magento, WooCommerce Focused on e-commerce and customer data integration, ideal for online retailers looking to leverage automated marketing.
Mailchimp 300+ integrations including Shopify, WordPress, WooCommerce Strong e-commerce tools and broad compatibility with various CMSs and CRM systems; popular among diverse business sizes.
Moosend 30+ integrations including WordPress, WooCommerce, Zapier Provides decent compatibility, particularly for e-commerce, but with fewer integrations compared to others on the list.
Omnisend 50+ integrations including Shopify, WooCommerce, Zapier Specifically designed for e-commerce, offering seamless integration with popular online retail platforms.

Pros and Cons of each Brevo Alternative

Here’s a table listing the primary pros and cons for each alternative compared to Brevo:

Alternative Pros Cons
Constant Contact – User-friendly interface with easy setup.
– Strong customer support.
– Extensive event marketing features.
– Limited automation capabilities compared to other platforms.
– Less competitive pricing.
GetResponse – Comprehensive marketing automation tools.
– Features include landing pages and webinars.
– Good conversion tracking.
– Learning curve for advanced features.
– Pricing can be higher for advanced marketing features.
HubSpot – All-in-one marketing platform (CRM, email, analytics).
– Excellent reporting and analytics.
– High customization.
– Steeper learning curve.
– Pricing can be prohibitive for small businesses.
Klaviyo – Advanced segmentation and targeting capabilities.
– Excellent for eCommerce integrations.
– Robust analytics.
– Primarily focused on eCommerce, which may not fit all businesses.
– Pricing scales quickly with contacts.
Mailchimp – Free tier available for small businesses.
– Extensive integration options.
– Versatile design capabilities.
– Limited automation on lower pricing tiers.
– Can become costly as your list grows.
Moosend – Affordable pricing structure.
– Good automation features.
– Easy-to-use editor for designing emails.
– Less known brand compared to others.
– Fewer integrations than larger platforms.
Omnisend – Strong eCommerce focus with excellent features for online stores.
– SMS marketing capabilities.
– Easy to use.
– Limited reporting capabilities compared to HubSpot & Klaviyo.
– Pricing can rise with larger lists.

This table outlines the strengths and weaknesses of each alternative in relation to Brevo, focusing on features, usability, and pricing aspects that are typically relevant to businesses choosing an email marketing solution.

Brevo vs Competitors: Traffic & Marketing Comparison

Traffic Comparison:
In terms of organic traffic, HubSpot leads significantly, averaging over 120 million in 2024, followed by Mailchimp with around 32 million. Constant Contact also performs well, particularly in early 2024 with steady monthly traffic of above 5 million. Brevo attracts about 4.5 million monthly by the end of 2024, while GetResponse and Klaviyo lag behind with traffic below 2 million. Moosend and Omnisend struggle in comparison, consistently generating below 1.5 million in monthly traffic, marking them as less visible.

Top Performing Keywords:
HubSpot boasts a robust presence with key keywords like "sales software" and "hubspot marketing" securing top rankings. Mailchimp excels in the “best email marketing software” category, holding the first position across multiple keywords. Constant Contact’s strength is reflected in high rankings for "free email marketing" and "best email marketing service." Brevo stands out in email automation keywords, securing multiple first positions. In contrast, Moosend’s keywords show a broader spread primarily in lower-volume niches, indicating weaker optimization.

Conclusions on Visibility and Reach:
HubSpot and Mailchimp clearly dominate in online visibility, evidenced by their substantial traffic and strong keyword rankings across high-value keywords. Brands like Constant Contact and Brevo also demonstrate noteworthy performance with effective positioning in their niches. However, GetResponse, Moosend, and Omnisend appear less competitive, displaying limited keyword diversity and lower traffic, affecting their reach. Ultimately, those leading brands are establishing themselves powerfully in the marketing solutions market.

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Other “Brevo” Alternatives & Competitors that you can find for free

Here are five alternatives and competitors to Brevo, along with their key features, strengths, and value propositions:

  1. ActiveCampaign

    • Key Features: Advanced automation, CRM capabilities, email segmentation, A/B testing, onboarding automation.
    • Strengths: Highly customizable automation workflows, strong integration options, robust reporting.
    • Value Proposition: ActiveCampaign provides a comprehensive marketing solution that combines email marketing and CRM functions to enhance customer relationships and drive engagement.
  2. Sendinblue

    • Key Features: Email marketing, SMS marketing, marketing automation, landing pages, chat features.
    • Strengths: Affordable pricing, pay-as-you-go options, user-friendly interface, versatile communication tools.
    • Value Proposition: Sendinblue offers an all-in-one marketing platform that helps businesses streamline their communication through various channels, ensuring they can reach their customers effectively.
  3. AWeber

    • Key Features: Email templates, autoresponders, list management, analytics, and reporting.
    • Strengths: Ease of use, reliable customer support, good deliverability rates.
    • Value Proposition: AWeber is designed mainly for small businesses and entrepreneurs, providing them with the necessary tools to build effective email marketing campaigns without a steep learning curve.
  4. MailerLite

    • Key Features: Email campaigns, landing pages, automation features, surveys, and pop-ups.
    • Strengths: Intuitive interface, competitive pricing, solid automation tools.
    • Value Proposition: MailerLite simplifies email marketing for businesses of all sizes with its straightforward design and core functionality, making it an ideal choice for those looking for efficiency.
  5. Campaign Monitor

    • Key Features: Customizable email templates, analytics and insights, email segmentation, automation workflows.
    • Strengths: Strong design flexibility, good reporting tools, user-friendly.
    • Value Proposition: Campaign Monitor enables marketers to create visually stunning email campaigns easily while leveraging insightful analytics to optimize performance and engagement rates.

These alternatives provide varied features and pricing options, allowing businesses to choose the right email marketing platform according to their specific needs and goals.

Frequently Asked Questions

What is Brevo and what services does it offer?

Brevo, formerly known as Sendinblue, is a digital marketing platform that offers services such as email marketing, SMS marketing, chat, CRM, and marketing automation to help businesses engage with their customers and optimize their marketing efforts.

How does Brevo compare to Mailchimp?

Brevo generally offers more extensive automation features at a lower price compared to Mailchimp. While Mailchimp is known for its user-friendly interface and customizable templates, Brevo provides a wider range of marketing tools and is often considered more cost-effective for small to medium-sized businesses.

What are the pricing plans offered by Brevo?

Brevo offers a tiered pricing model based on the number of contacts and features needed. They have a free plan for businesses with up to 300 emails per day, along with paid tiers that provide additional functionalities like advanced reporting and marketing automation.

Is Brevo suitable for beginners?

Yes, Brevo is designed to be user-friendly, making it suitable for beginners. Its interface is intuitive, and it provides templates and guided workflows to help new users get started with their email campaigns and marketing strategies.

What are Brevo's biggest competitors?

Brevo’s biggest competitors include Mailchimp, Constant Contact, HubSpot, and ActiveCampaign. Each of these platforms offers varying features and pricing structures, catering to different types of businesses and marketing needs.

Does Brevo provide customer support?

Yes, Brevo offers customer support through various channels including email, live chat, and phone support, depending on the user’s subscription tier. They also provide numerous resources such as tutorials, webinars, and a knowledge base for self-help.

Can I integrate Brevo with other applications?

Yes, Brevo supports integrations with a wide range of applications including eCommerce platforms, CRM systems, and social media tools. This allows businesses to streamline their marketing efforts and manage their customers more effectively.

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