Introduction: ClickFunnels vs. BigCommerce
In the realm of website builders, ClickFunnels and BigCommerce have emerged as popular tools catering to different business needs. ClickFunnels primarily focuses on creating sales funnels and optimizing conversions, making it an ideal choice for marketers and entrepreneurs aiming to boost their online sales. On the other hand, BigCommerce serves as a robust e-commerce platform designed for businesses looking to build and manage their online stores, offering extensive features for product management and transactions.
Users often consider ClickFunnels for its streamlined funnel-building capabilities and marketing automation, while BigCommerce is favored for its scalability, extensive integrations, and built-in e-commerce functionalities.
When comparing these two platforms, key aspects to evaluate include features, pricing, ease of use, customization options, and customer support. These elements will help potential users determine which platform aligns best with their specific goals and business requirements.
ClickFunnels VS BigCommerce: Which tool is the most popular?
| Tool | Number of Reviews | Average Rating | Positive Reviews | Neutral Reviews | Negative Reviews |
|---|---|---|---|---|---|
| ClickFunnels | 240 | 4.81 | 230 | 3 | 7 |
| BigCommerce | 39 | 3.56 | 29 | 1 | 9 |
ClickFunnels is the most popular tool, with a significantly higher number of reviews (240) and a strong average rating of 4.81. In contrast, BigCommerce, with only 39 reviews and an average rating of 3.56, is the least popular option, reflecting lower overall user satisfaction and a higher proportion of negative reviews.
ClickFunnels and BigCommerce: Quick Comparison Overview
| Feature/Aspect | Ahrefs | SEMrush |
|---|---|---|
| Primary Features | – Site Explorer – Keyword Explorer – Backlink Checker – Content Explorer – Rank Tracker |
– Keyword Research – Site Audit – Position Tracking – Content Analyzer – Marketing Insights |
| Target Audience | – SEO professionals – Digital marketers – Agencies focusing on content marketing and backlink analysis |
– Digital marketers – SEO experts – Content marketers – Social media marketers and PPC specialists |
| Main Advantages | – Robust backlink analysis – Comprehensive keyword data – Intuitive user interface – Constantly updated index |
– All-in-one digital marketing tool – Extensive competitor analysis – Wide array of tools for SEO and PPC – Integrated social media management |
| Core Value Proposition | Focused on providing in-depth SEO insights, particularly strengths in backlink profiles and organic keyword rankings. Ideal for users prioritizing content strategy and link-building efforts. | Offers a holistic view of digital marketing, making it easier to manage all aspects of online presence through an extensive range of tools for SEO, PPC, and social media marketing. |
| Ideal Use Cases | – Conducting comprehensive link audits – Developing effective content strategies – Tracking backlinks and organic rankings – Keyword planning for SEO campaigns |
– Managing and optimizing PPC campaigns – Conducting competitive analysis for market positioning – Comprehensive content analytics and SEO tracking – Social media metrics and management |
Most liked vs most disliked features of ClickFunnels and BigCommerce
| Platform | Most Liked Features | Most Disliked Features |
|---|---|---|
| ClickFunnels | – Knowledgeable and helpful support. – Valuable coaching sessions. – Easy and simple navigation. – High-quality information. – Pricing justified based on value. |
– Issues with response times or quality of support. – Negative experiences in coaching sessions. – Poor organization and accessibility of course content. – Upselling detracts from value. – Some confusing or difficult aspects. |
| BigCommerce | – User-friendly, straightforward setup. – Helpful and responsive technical support. – Customization capabilities and excellent API access. – Caters to both B2B and B2C with various product types. – Functionalities like inventory management and mobile eCommerce. |
– Minor limitations in managing configurable products requiring custom development. – Lack of geo-targeting and integration options. – Checkout process needs improvement. – Desire for better transparency in order management. – Some advanced features present a learning curve. |
Key Features of ClickFunnels vs BigCommerce
Sure! Here’s a comparison of the key features of ClickFunnels and BigCommerce as website builders, along with the benefits and unique aspects of each:
ClickFunnels
-
Sales Funnel Creation:
- Benefit: Users can easily design and optimize sales funnels that guide visitors through the customer journey from awareness to conversion. This structured approach increases sales efficiency.
- Unique Aspect: ClickFunnels is specifically focused on funnels rather than traditional website building, which is crucial for marketers looking for high conversion rates.
-
Landing Page Templates:
- Benefit: A wide variety of pre-designed templates allows users to quickly launch and test multiple pages, saving time on design and development.
- Unique Aspect: The templates are optimized for conversions, which is specifically tailored towards marketers and sales teams.
-
Email Marketing Automation:
- Benefit: Users can automate email responses, follow-ups, and marketing campaigns, facilitating seamless communication with prospects and customers.
- Unique Aspect: ClickFunnels integrates built-in email marketing capabilities, which reduces the need for third-party tools.
-
A/B Testing:
- Benefit: Users can test different versions of pages and funnels to determine which performs better, ensuring that marketing efforts yield maximum results.
- Unique Aspect: This feature is often found in dedicated marketing tools rather than website builders, giving ClickFunnels an edge in conversion optimization.
-
Affiliate Program Management:
- Benefit: Users can easily set up and manage affiliate programs to drive sales through partnerships and commission-based incentives.
- Unique Aspect: This capability is tailored for marketers targeting affiliate business models, which is less common in traditional website builders.
-
Membership Sites:
- Benefit: Users can create and manage membership sites, enabling them to provide exclusive content and manage subscriptions effectively.
- Unique Aspect: This feature is especially beneficial for content creators looking to monetize their expertise.
BigCommerce
-
E-commerce Functionality:
- Benefit: BigCommerce provides a robust platform for building and managing online stores, which includes inventory management, product variants, and payment processing.
- Unique Aspect: As a dedicated e-commerce platform, it supports a higher volume of products and transactions compared to general website builders.
-
SEO and Marketing Tools:
- Benefit: Built-in SEO features and marketing tools help users optimize their stores for search engines, driving organic traffic to their products.
- Unique Aspect: Advanced options for custom URLs, meta tags, and SEO analytics that may not be as strong in general website builders.
-
Multi-Channel Selling:
- Benefit: Users can sell products across multiple channels including Amazon, eBay, and social media platforms, broadening their market reach.
- Unique Aspect: BigCommerce’s seamless integrations allow retailers to manage all sales channels from one platform, which is pivotal for online retailers.
-
Responsive Designs and Mobile Optimization:
- Benefit: BigCommerce provides fully responsive templates that look good on all devices, ensuring a smooth shopping experience for users.
- Unique Aspect: The emphasis on mobile commerce optimization is particularly advantageous in today’s mobile-first shopping environment.
-
Security and Compliance:
- Benefit: Comprehensive security features, including PCI compliance, help protect customer data and build trust.
- Unique Aspect: BigCommerce’s focus on security makes it ideal for larger retailers handling sensitive transactions.
-
Analytics and Reporting:
- Benefit: Advanced analytics tools provide insights into customer behavior, sales trends, and traffic sources, enabling data-driven decision-making.
- Unique Aspect: BigCommerce offers greater depth in e-commerce analytics compared to sites focused primarily on content.
Conclusion
Both ClickFunnels and BigCommerce offer powerful features suited for specific needs within website building. ClickFunnels excels in creating optimized sales funnels and marketing automations, making it ideal for marketers and sales professionals. In contrast, BigCommerce stands out with its e-commerce-focused features, making it a robust choice for businesses looking to build and scale online stores. Each platform serves unique user needs, emphasizing their distinct advantages in their respective areas.
ClickFunnels vs BigCommerce Pricing Comparison
| Feature | ClickFunnels Pricing | BigCommerce Pricing |
|---|---|---|
| Basic Plan | $147/month (billed monthly) | $39/month (billed annually) |
| $1,190/year (billed annually) | $29.85/month (billed monthly) | |
| Main Offerings | 20 Funnels, 100 Pages, 20,000 Contacts | Online store with unlimited products |
| 1 Domain, Unlimited Traffic | 24/7 Support | |
| A/B Testing, Email Integration | API Support | |
| Pro Plan | $197/month (billed monthly) | $79/month (billed annually) |
| $1,580/year (billed annually) | $69.15/month (billed monthly) | |
| Main Offerings | 100 Funnels, 300 Pages, 50,000 Contacts | Everything in Basic + Abandoned Cart Recovery |
| 3 Domains, Priority Support | Faceted Search | |
| A/B Split Testing, Custom Domains | Custom SSL | |
| Enterprise Plan | $297/month (billed monthly) | Custom pricing (contact for details) |
| $2,388/year (billed annually) | Advanced Features | |
| Main Offerings | Unlimited Funnels, Pages, Contacts | Everything in Pro + Additional Security Features |
| 10 Domains, Dedicated Support | Advanced API and Product Options | |
| Free Trial | 14-day free trial available | 15-day free trial available |
| Discounts | Annual billing saves you around $2,042 | Annual billing saves about 10% |
Main Differences:
- ClickFunnels focuses primarily on sales funnels and marketing automation, while BigCommerce is geared towards building and managing an eCommerce store.
- ClickFunnels’ pricing is based on the number of funnels and contacts, making it ideal for marketers focused on sales conversion. In contrast, BigCommerce offers pricing based on features tailored for long-standing online retail solutions.
- The entry-level pricing for BigCommerce is more affordable than ClickFunnels, especially when billed annually.
Conclusion: Both platforms serve different primary purposes and their pricing tiers reflect their focus on sales funnels versus eCommerce solutions. Organizations or individuals looking for full-fledged eCommerce solutions may gravitate toward BigCommerce, while those targeting marketing funnels may find ClickFunnels more suitable.
Support Options Comparison: ClickFunnels vs BigCommerce
| Support Feature | ClickFunnels | BigCommerce |
|---|---|---|
| Live Chat | Available during designated hours; responsive. | Available for Plus plans and higher; offers real-time assistance. |
| Phone Support | Not available for free plans; only prioritized support for higher tiers. | Available for all plans; provides direct, immediate assistance. |
| Documentation | Extensive knowledge base with articles and guides on various topics. | Comprehensive help center with detailed documentation and FAQs. |
| Tutorials/Webinars | Regular webinars and training sessions; video tutorials available. | Offers webinars, tutorials, and guides to enhance user experience. |
| Community Support | Active Facebook group for user discussions and tips. | Community forum available for user interactions and troubleshooting. |
| Email Support | Support via ticket; accessible for all plans. | Ticket-based support; available across all tiers. |
| Response Time | Varies based on plan; faster for higher tiers. | Generally quick; customer reps available to assist promptly. |
Unique Features of ClickFunnels Vs BigCommerce
| Feature | ClickFunnels | BigCommerce | Value Addition & Decision Factors |
|---|---|---|---|
| Sales Funnel Creation | Specific tools for designing multi-step sales funnels, allowing for effective customer journeys. | N/A | Enables businesses to strategize customer acquisition and maximize conversion rates through targeted funnel designs. |
| A/B Testing | Built-in A/B testing capabilities for funnel optimization. | Limited A/B testing for product pages. | Provides insight for continuous improvement, helping businesses to increase conversions through data-driven decisions. |
| Membership Sites | Options to create membership sites and content access levels. | Basic member management features. | Adds value for businesses selling courses or exclusive content, enhancing recurring revenue opportunities. |
| Actionetics Integration | Seamless integration with Actionetics for advanced email marketing automation. | Basic email marketing tools. | Automates marketing processes and personalizes customer communication, increasing engagement and loyalty. |
| Order Bumps | Allows for simple upselling opportunities at checkout. | Advanced upselling options but requires customization. | Enhances average order value without complicating the buying process for customers. |
| Landing Page Templates | Offers a vast selection of pre-designed landing pages optimized for conversion. | Limited landing page focus; more product-centric. | Simplifies the creation of targeted marketing campaigns, leading to higher conversion rates for promotional efforts. |
| Affiliate Management | Built-in affiliate management system to help promote products. | No native affiliate tools; requires additional apps. | Facilitates easy referral partnerships, increasing reach and sales through a network of affiliates. |
| Custom Domains | Supports multiple custom domains for various funnels. | Custom domain capabilities but less funnel focus. | Helps businesses build distinct brands for different products or services without additional costs or complexities. |
| Mobility Optimization | Mobile-responsive designs specifically geared for sales funnels. | Responsive designs but less curated for funnels. | Ensures that potential customers have a seamless experience across devices, crucial for maximizing conversions in mobile environments. |
This comparison highlights unique features of ClickFunnels and BigCommerce that set them apart from traditional website builders. The specialized functionalities offer value by enhancing user experience, optimizing conversions, and driving sales, making them compelling choices for businesses focused on growth and efficiency.
Most frequently asked questions about ClickFunnels vs BigCommerce
What are the main differences between BigCommerce and ClickFunnels?
BigCommerce focuses on providing a robust e-commerce platform with powerful inventory management and multi-channel selling capabilities. In contrast, ClickFunnels is primarily designed for creating sales funnels, emphasizing ease of use for quick conversions. As one reviewer said, ‘BigCommerce is all about comprehensive e-commerce solutions, while ClickFunnels gears towards maximizing sales through funnels.’
Which platform is better for e-commerce?
BigCommerce is generally considered the better option for e-commerce due to its extensive features tailored for online stores, such as SEO tools and payment gateways. One user remarked, ‘BigCommerce has everything you need to run a sophisticated e-commerce site, from multi-channel sales to advanced analytics.’
How user-friendly are these platforms?
ClickFunnels is often praised for its simplicity and user-friendly interface, making it easy for beginners to create marketing funnels. A user noted, ‘With ClickFunnels, even someone with no technical background can set up a funnel in minutes.’ BigCommerce may have a steeper learning curve because of its complexity but offers more in-depth customization options.
What are the pricing differences between BigCommerce and ClickFunnels?
BigCommerce pricing starts at a monthly fee depending on the features you need, while ClickFunnels also has tiered pricing that includes access to various funnel-building tools. One review highlighted that ‘ClickFunnels can get expensive as you scale your business, but it’s an investment in your sales process.’ In contrast, BigCommerce’s pricing is more straightforward for e-commerce users.
Can I use BigCommerce for creating sales funnels?
While BigCommerce lacks the specific funnel-building tools that ClickFunnels offers, it can still support some level of funnel creation through its website design features. A reviewer stated, ‘You can build sales pages, but it won’t be as streamlined as with ClickFunnels.’
Which platform offers better integrations?
Both platforms offer a variety of integrations, but BigCommerce tends to have a wider array of e-commerce-specific integrations, while ClickFunnels focuses on marketing and automation tools. One user noted, ‘BigCommerce integrates well with platforms like eBay and Amazon, which is crucial for my business.’
How do BigCommerce and ClickFunnels compare in terms of customer support?
BigCommerce generally receives high marks for its customer support, with live chat and dedicated account management. A user commented, ‘Whenever I’ve encountered an issue, BigCommerce’s support team has been quick to respond and helpful.’ ClickFunnels also offers support, but its users noted, ‘Response times can vary, and the quality of support may not always meet expectations.’
Which platform is better for SEO?
BigCommerce is often noted for its robust SEO features, allowing users to customize URLs, meta tags, and more. One user mentioned, ‘The SEO capabilities of BigCommerce are top-notch, helping my store rank higher on search engines.’ Although ClickFunnels has some SEO options, they are not as comprehensive.
Do I need technical skills to use BigCommerce or ClickFunnels?
ClickFunnels is designed to be user-friendly for those without technical skills, while BigCommerce may require some level of website management knowledge. A review noted, ‘With ClickFunnels, everything is drag-and-drop, making it accessible for anyone.’ In contrast, users have remarked, ‘BigCommerce’s features are powerful, but they can be overwhelming without some technical understanding.’
Is there a free trial available for BigCommerce or ClickFunnels?
ClickFunnels offers a 14-day free trial, allowing potential users to test its funnel-building capabilities. BigCommerce also provides a 15-day free trial to explore its e-commerce functionalities. One user noted, ‘The free trial of BigCommerce was crucial for me to assess its features before committing.’
