Top Zapier Alternatives & Competitors based on 87 Reviews
| Brand | Rating | Pricing |
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★ ★ ★ ☆ 3.4 | Zapier offers a tiered pricing model starting with a free plan that allows 5 Zaps and 100 tasks per month. Paid plans range from Starter at $19.99/month (billed annually) for 20 Zaps and 750 tasks, up to Premier and Company plans for larger businesses, with more features and higher task limits. |
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Automate.io provides a free plan that includes 5 bots and 300 actions per month. Paid plans start at $9.99/month for the personal plan that offers 10 bots and 600 actions, scaling up to Team and Business plans with additional features and higher action limits. | |
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★ ★ ★ ☆ 3.1 | Make offers a free tier limited to 1,000 operations and 100MB data, with paid plans starting at $9/month for 10,000 operations and higher data limits. Prices increase with additional operations and advanced features in the Standard, Gold, and Platinum plans. |
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ReportGarden’s pricing starts with a free trial. Following this, they provide a Basic plan starting from $49/month, which includes essential reporting features. Higher-tier plans for agencies start at $149/month with more features and custom solutions. |
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Why should you be looking for a Zapier alternative?
Many users seek alternatives to Zapier due to specific feature needs, ease of use, budget constraints, and varying support options. While Zapier is popular for automation, it may not meet every requirement, prompting users to explore other platforms. "Automate," "Make," and "ReportGarden" have emerged as top alternatives, each offering unique features, flexible pricing structures, and targeting different user types. This blog will delve into the strengths of these platforms, guiding users in choosing the best fit for their automation needs.
Quick Overview of Top Zapier Competitors
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Automate
- Main Value Proposition: Automate provides in-depth automation capabilities with an easy-to-use visual builder that allows users to create complex workflows.
- Unique Features: Supports a wide range of integrations and offers advanced automation triggers and actions that aren’t available in Zapier.
- Strengths Compared to Zapier: More focused on business process automation with features like conditional logic and data manipulation.
- Characteristic: Best for Complex Workflows.
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Make
- Main Value Proposition: Make (formerly Integromat) offers a powerful platform for automating tasks with a strong emphasis on visualizing workflows in real-time.
- Unique Features: Offers scenario-based workflows with modular connections, allowing users to create multi-step automations easily.
- Strengths Compared to Zapier: Higher versatility with the ability to handle data transformations and have more granular control over the automation process.
- Characteristic: Best Visual Automation Tool.
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ReportGarden
- Main Value Proposition: ReportGarden specializes in automating reporting and marketing analytics for agencies and digital marketers.
- Unique Features: Provides templates for reporting and performance tracking that can be customized for various marketing channels.
- Strengths Compared to Zapier: Focused specifically on marketing analytics, making it a stronger choice for advertising agencies compared to the general automation approach of Zapier.
- Characteristic: Best for Marketing Reports Automation.
Zapier Alternatives: Feature by Feature Comparison
| Feature | Automate.io | Make (Integromat) | ReportGarden | Zapier |
|---|---|---|---|---|
| Integration Range | Connects with over 200 apps, making it ideal for small to medium businesses. | Supports a wide array of apps and services with customizable integrations. | Focused primarily on marketing and reporting tools. | Offers thousands of app integrations, covering many industries. |
| User Interface | User-friendly drag-and-drop interface for creating automations. | Visual flowchart builder that allows for complex scenario creations. | Simplified dashboard with a focus on marketing insights. | Intuitive interface but may require more technical knowledge for complex workflows. |
| Complex Workflows | Basic automation capabilities, suitable for straightforward tasks. | Advanced scenario building for complex workflows, including branching and loops. | Limited workflow automation, focused more on reporting and analytics. | Good workflow automation but lacks advanced branching options compared to Make. |
| Pricing Structure | Competitive pricing, with a free tier for basic use, and reasonable paid plans. | Tiered pricing based on operations count, with a free plan available. | Focused pricing on marketing teams with specific features for reports. | Various pricing tiers with limitations on operations based on plan levels. |
| Triggers and Actions | Offers standard triggers and actions with a simple setup. | Extensive array of triggers and actions, supports multiple scenarios. | Tailored actions for marketing metrics and reporting. | Comprehensive triggers and actions across many apps, but can be limiting for specific marketing needs. |
| Real-time Sync | Real-time data sync available with select apps, improving task efficiency. | Nearly instant feedback and real-time syncing across scenarios. | Mainly focuses on reporting metrics rather than real-time sync. | Real-time triggers available depending on app capabilities. |
| Error Handling | Basic error handling capabilities with notifications for failed tasks. | Advanced error handling with detailed logs and retry options. | Minimal error handling tailored to reporting tasks. | Basic error handling that may lack detail for troubleshooting. |
| Multi-step Workflows | Allows creation of multi-step workflows but within basic complexity limits. | Supports multi-step workflows with advanced functionalities like routers. | Very few multi-step workflows; more focused on reporting. | Multi-step workflows available but limited when compared to Make’s advanced controls. |
| Customization | Limited customization options; suitable for straightforward automations. | Highly customizable scenarios, enabling users to create tailored solutions. | Specific customization for marketing reports, not for automation. | Customization options available but may require more effort for complex setups. |
| Support and Resources | Offers extensive documentation and Customer Support. | Comprehensive resources including tutorials, forums, and customer support. | Focused support for marketing needs with dedicated resources. | Wide array of tutorials and support, but responses may vary. |
| Target User Base | Ideal for small to medium-sized businesses with straightforward needs. | Geared towards developers and businesses with more complex integration needs. | Targeted at marketing teams looking to analyze data effectively. | Caters to various business sizes but may overwhelm less tech-savvy users. |
| Mobile App | Limited mobile capabilities for managing workflows. | Strong mobile application for workflow management. | No dedicated mobile application; web-based access only. | Dedicated mobile app for managing automations on the go. |
Unique or Superior Aspects
- Automate: User-friendliness makes it perfect for small businesses without technical staff.
- Make: Superior in handling complex workflows, allowing users to build intricate automation scenarios and requiring no coding knowledge.
- ReportGarden: Focuses specifically on providing detailed reporting and analytics for marketing efforts, filling a niche market better than broad solutions like Zapier.
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Integration Capabilities for each Zapier competitor
| Alternative | Supported Integrations | Compatibility Notes |
|---|---|---|
| Zapier | 6,000+ integrations including Slack, Google Workspace, Microsoft Office 365, Salesforce, Trello, Mailchimp | Extensive library with popular automation software; widely accepted platform; flexible trigger options. |
| Automate | 200+ integrations including Slack, Google Workspace, Salesforce, Mailchimp, and Facebook | Limited compared to Zapier but still covers major tools; may lack some niche automation features. |
| Make | 1,000+ integrations including Google Workspace, Slack, Trello, Discord, HubSpot, and Twitter | Focus on visual automation; supports intricate workflows; fewer integrations than Zapier but depth in flexibility. |
| ReportGarden | 30+ integrations primarily focused around marketing tools like Google Analytics, Facebook Ads, and Twitter Ads | Niche-specific integrations; primarily caters to marketing analytics tools rather than general automation. |
Pros and Cons of each Zapier Alternative
Here’s a comparative analysis of the alternatives "Automate," "Make," and "ReportGarden" compared to "Zapier" in a table format:
| Alternative | Pros | Cons |
|---|---|---|
| Automate | – User-friendly interface for less tech-savvy users | – Limited integrations compared to Zapier |
| – Strong customer support and tutorials | – Fewer advanced customization options | |
| – Focus on automating repetitive tasks | – Slower updates and feature releases compared to Zapier | |
| – Cost-effective for small businesses | ||
| ————— | ———————————————————————- | ————————————————————- |
| Make | – Highly customizable workflows with complex logic | – Steeper learning curve for beginners |
| – Extensive integration options for various apps | – Can become overwhelming with complex scenarios | |
| – Real-time data processing capabilities | – Performance may lag with numerous tasks running | |
| – Flexible pricing model suited for different needs | ||
| ————— | ———————————————————————- | ————————————————————- |
| ReportGarden | – Specifically designed for marketing and reporting | – Limited general automation capabilities |
| – Strong reporting features that provide insights | – Less robust integrations with non-marketing apps | |
| – User-friendly dashboard for monitoring campaigns | – Not as versatile as Zapier for general automation tasks | |
| – Good for agencies needing consolidated reporting |
This table highlights specific strengths and weaknesses relevant to use cases of each alternative compared to Zapier.
Zapier vs Competitors: Traffic & Marketing Comparison
Traffic Comparison
In the provided data, Zapier consistently leads with the highest organic traffic, peaking at 2,186,381 monthly visitors in October 2023. In contrast, Make shows a steady upward trend, reaching a peak of 390,992 in December 2024, indicating healthy growth. ReportGarden has the lowest traffic, with a maximum of just 10,557 monthly visitors in December 2024. Moreover, Automate lacks any traffic data, suggesting limited online presence. Overall, Zapier dominates traffic, while ReportGarden struggles significantly.
Top Performing Keywords
Zapier excels with multiple high-ranking keywords, especially "zapier login," "zapier automation," and "workflow automation platform," all ranking first. In contrast, Make shares several top-performing keywords with Zapier but shows weaker rankings for others, such as "workflow automation" at position 17. ReportGarden has a niche focus on digital marketing tools and ranks highly for terms like "ppc agency." While Zapier’s keyword strategy emphasizes broad automation themes, ReportGarden zeroes in on agency reporting software.
Conclusions on Visibility and Reach
Based on organic traffic and keyword strength, Zapier establishes itself as the most visible and dominant brand in the automation sector, leveraging a comprehensive keyword strategy. Make demonstrates significant growth potential but remains far behind in traffic. ReportGarden remains focused on a niche market with effective rankings but suffers from low traffic. Overall, Zapier’s strong keyword rankings and sustained high traffic indicate unmatched reach in the automation landscape, while ReportGarden serves a more specialized audience.
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Other “Zapier” Alternatives & Competitors that you can find for free
Here are five alternatives to Zapier, along with their key features, strengths, and value propositions:
1. Integromat (Make)
- Key Features: Visual flow builder, multi-step automation, real-time data processing, extensive app integrations.
- Strengths: Offers complex automations with advanced logic and operations; supports scenarios with error handling.
- Value Proposition: Ideal for users looking for deep and intricate automation with a user-friendly interface that simplifies complex workflows.
2. Power Automate (Microsoft Flow)
- Key Features: Integration with Microsoft 365, AI builder features, business process automation, rich templates.
- Strengths: Seamless integration with Microsoft products; powerful for organizations already within the Microsoft ecosystem.
- Value Proposition: Perfect for businesses leveraging Microsoft services who seek to enhance productivity through automation.
3. IFTTT (If This Then That)
- Key Features: Simple conditional statements, cross-platform automation, integrations for smart home devices, user-friendly interface.
- Strengths: Best for straightforward, consumer-level tasks and IoT device automations; highly accessible for non-technical users.
- Value Proposition: Ideal for individuals searching for easy-to-set-up automation for daily tasks, especially in smart home environments.
4. Pipedream
- Key Features: Event-driven automation, code-based workflows, extensive JS library integrations, ability to run custom code.
- Strengths: Great flexibility for developers to create and execute complex workflows using code; real-time event handling.
- Value Proposition: Suited for developers looking to leverage APIs and write custom code to build sophisticated automation solutions.
5. n8n
- Key Features: Open-source, self-hosting options, extensive integrations, workflow automation with visual node interface.
- Strengths: Highly customizable due to its open-source nature; no limits on tasks and workflows if self-hosted; community-driven enhancements.
- Value Proposition: Great for businesses and developers who want complete control over their workflows and prefer an open-source solution that can be tailored to specific needs.
Conclusion
Each of these alternatives has its unique strengths and caters to different user needs—from non-technical individuals needing simple automations to developers requiring robust, code-driven workflows. Depending on your specific goals and environment, one of these tools may serve you better than others.
Frequently Asked Questions
What is Zapier and how does it work?
Zapier is an automation tool that connects various web applications to automate repetitive tasks. Users can create ‘Zaps’, which are workflows that link different apps together, allowing them to automatically perform actions based on specified triggers.
What are the main competitors of Zapier?
The main competitors of Zapier include Integromat (now known as Make), Automate.io, Microsoft Power Automate, and IFTTT. Each of these platforms offers similar automation capabilities, but may differ in ease of use, integrations, and pricing.
Is Zapier easy to use for beginners?
Yes, Zapier is designed to be user-friendly, even for those who are not technically inclined. It provides a straightforward interface with guidance and templates to help users set up their first automations quickly.
How does Zapier pricing work?
Zapier offers various pricing plans based on the number of Zaps, the frequency of updates, and premium features. There is a free plan with limited functionalities, while paid plans provide additional features and more extensive usage.
Can you integrate any app with Zapier?
Zapier supports thousands of applications, but not every app is available. Users can check the Zapier website for a list of supported integrations. If an app isn’t available, users can create their own integrations using Zapier’s API.
How does Zapier compare with Microsoft Power Automate?
Zapier is more focused on connecting web applications and is generally seen as easier for non-technical users. Microsoft Power Automate, on the other hand, integrates deeply with Microsoft services and is ideal for organizations heavily using Microsoft products, offering more complex automation flows.
Can Zapier handle complex automation tasks?
Yes, Zapier can handle complex tasks by chaining multiple steps and using filters or paths in workflows. However, for very intricate logic or data manipulations, users may find platforms like Integromat more suitable due to their visual flow-building capabilities.
