Top Zapier Alternatives & Competitors based on 87 Reviews
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| Brand | Pricing |
|---|---|
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Zapier offers a tiered pricing structure starting with a Free plan that includes basic automation features and limited tasks. Paid plans (Starter, Professional, Team, and Company) range from $19.99 to $599 per month, providing increased tasks, premium apps, advanced features, and team collaboration options. |
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☆ ☆ |
Make provides a flexible pricing model with a Free tier allowing basic functionalities with limited operations. Paid plans (Basic, Standard, Pro, and Enterprise) range from €9 to €299 monthly, offering more operations, access to premium features, and advanced capabilities like scenarios and integrations depending on the selected plan. |
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Why should you be looking for a Zapier alternative?
Users often seek alternatives to Zapier due to specific feature needs, ease of use, budget constraints, and varying support options. While Zapier excels in automation, some users may find limitations in customization, pricing, or the need for advanced integrations. "Make" emerges as a top alternative, offering robust features, flexibility, and competitive pricing. This guide will explore Make’s unique capabilities, affordability, and suitability for different user types, ensuring you find the best automation solution tailored to your needs.
Quick Overview of Top Zapier Competitors
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Make – Best Overall Zapier Alternative
Offers an intuitive visual interface for creating complex workflows (scenarios) with drag-and-drop functionality. Supports intricate automation and multi-step processes that can handle advanced use cases beyond Zapier’s capabilities. -
Integromat – Powerful Zapier Competitor
Provides a robust suite of features for integrating various apps and services with extensive data transformation options. Its ability to connect multiple applications in a single scenario offers greater flexibility and efficiency for advanced users. -
Automate.io – Most User-Friendly Zapier Alternative
Simplifies the automation process with an easy-to-navigate interface and pre-built templates, making it ideal for beginners. Features real-time data syncing and multi-step automation, rivaling Zapier’s functionality but with a more straightforward approach. -
Pipedream – Best for Developers as a Zapier Competitor
Allows users to create custom integrations with code, providing advanced capabilities for developers. Offers serverless execution and supports JavaScript, enabling highly customized solutions that go beyond what Zapier offers. -
Tray.io – Most Scalable Zapier Alternative
Designed for large businesses, it can handle high-volume workflows and connects with thousands of applications. Its enterprise-level features include advanced integration capabilities and a powerful API for customized workflows. -
n8n – Best Open-Source Zapier Competitor
Offers a self-hosted option, allowing full control over data and workflows, making it ideal for privacy-conscious users. Its flexibility to customize nodes provides unique advantages for developers compared to Zapier’s pre-set configurations. -
Flow.io – Best for Team Collaboration as a Zapier Alternative
Focuses on collaborative workflows, enabling teams to work together seamlessly within automated processes. It supports real-time updates and sharing, making it a great fit for organizations that value team engagement in automation. -
Workato – Premier Zapier Competitor for Enterprise
Built for integration and automation at scale, offering advanced features like AI-driven data mapping and pre-built connectors for major applications. It offers a comprehensive solution that caters to complex enterprise needs beyond Zapier’s scope.
Zapier Alternatives: Feature by Feature Comparison
| Feature | Make | Zapier | Unique or Superior Aspects of Make |
|---|---|---|---|
| Visual Scenario Builder | Offers a visual editor that allows users to create complex workflows with a clear graphical representation. | Uses a simpler, linear interface that may not convey complexity as effectively. | Make’s visual representation helps users understand workflows intuitively, allowing for easier adjustments and debugging. |
| Modular Functionality | Allows users to break scenarios into sub-scenarios for better organization and reusability. | Does not support modular structures; each workflow operates independently. | Make fosters better project management through modular design, enabling faster updates and easier maintenance. |
| Data Transformation | Includes built-in tools for functions, filters, and data manipulation that enhance data flow control. | Provides limited data transformation capabilities, primarily focused on passing data. | Make’s rich data transformation features enable users to execute more complex and conditional logic within their tasks. |
| Real-time Updates | Supports real-time data updates, allowing instant actions as conditions are met. | Operates on scheduled polling intervals, which may delay the execution of tasks. | Make’s real-time functionality enhances responsiveness, important for time-sensitive processes. |
| Custom API Calls | Empowers users to make custom API calls, providing a more tailored integration experience. | Offers limited support for custom API calls, relying mainly on pre-set app integrations. | Make’s flexibility with APIs allows for more advanced integrations, especially for unique or lesser-known applications. |
| Scenario Versioning | Provides version control, enabling users to revert to previous versions of scenarios easily. | Does not offer a formal version control mechanism; changes cannot easily be undone. | With versioning, Make gives users the confidence to experiment without losing the integrity of their workflows. |
| Data Storage Options | Offers data storage capabilities to keep track of variables and stateful data between executions. | Lacks built-in data storage; workflows must rely on the input/output of apps. | Make allows users to maintain state and historical data across executions, enhancing multi-step workflows. |
| Pricing Structure | Flexible pricing tiers based on operations, making it often more economical for heavy users. | Typically charges based on the number of tasks, which may become expensive with usage. | Make’s operational pricing structure incentivizes higher usage without the same cost increase, appealing to power users. |
| Community and Templates | Strong community support with a rich library of templates for various workflows. | Also has a library of workflows but with less community interaction and customization. | Make encourages user collaboration and innovation through a more vibrant community and diverse templates. |
| Error Handling | Offers advanced error handling and scenario recovery options to manage failures effectively. | Basic error handling with manual intervention required in most cases. | Make’s superior error handling ensures that workflows can recover automatically, leading to less downtime and user frustration. |
| Multi-step Logic | Supports complicated multi-step scenarios with multiple paths and branching logic. | Usually focuses on linear, single-step actions limiting complexity. | Make facilitates advanced logic structures, catering to more intricate automation needs. |
| Integration Support | Large number of integrations, frequently updated with new apps and services. | Also has extensive integration options, but may lag in new app support. | Make’s proactive addition of integrations keeps users up to date with industry trends and emerging applications. |
| Collaboration Features | Allows multiple users to collaborate on scenarios in real-time within the platform. | Limited collaboration features; primarily designed for individual use. | Make promotes teamwork through collaborative features, vital for team-based projects and workflows. |
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Integration Capabilities for each Zapier competitor
| Alternative | Supported Integrations | Compatibility Notes |
|---|---|---|
| Make | Google Sheets, Slack, Trello, Airtable, Discord, Shopify | Supports advanced workflows with data transformations. |
| Zapier | Google Sheets, Slack, Trello, Airtable, Discord, Shopify | Easier to use for simple tasks; prebuilt automations available. |
| Make | Mailchimp, Facebook Lead Ads, Typeform, HubSpot | Allows for detailed scenario building and multi-step automation. |
| Zapier | Mailchimp, Facebook Lead Ads, Typeform, HubSpot | Offers extensive templates for common integrations. |
| Make | Notion, Asana, Salesforce, Jira | More suitable for complex project management automation. |
| Zapier | Notion, Asana, Salesforce, Jira | Best for straightforward integrations with quick setups. |
| Make | QuickBooks, Xero, Stripe, PayPal | Provides flexibility for finance-related tasks with conditional steps. |
| Zapier | QuickBooks, Xero, Stripe, PayPal | Offers reliable invoicing and payment automations. |
| Make | Google Drive, Dropbox, Box | Better for customized file workflows and batch processing. |
| Zapier | Google Drive, Dropbox, Box | Focuses on straightforward file transfers and basic automation. |
| Make | Evernote, Todoist, ClickUp | Suited for creating detailed reminders and task management workflows. |
| Zapier | Evernote, Todoist, ClickUp | Easier set-up for basic task automation with fewer configuration options. |
| Make | ClickFunnels, WooCommerce, Magento | More robust for handling e-commerce automations with advanced logic. |
| Zapier | ClickFunnels, WooCommerce, Magento | Best for simple transactions and marketing tasks with higher template availability. |
Pros and Cons of each Zapier Alternative
Here’s a table that lists the primary pros and cons of various automation alternatives compared to Zapier, focusing on specific strengths and weaknesses relevant to typical use cases.
| Alternative | Pros | Cons |
|---|---|---|
| Integromat (Make) | – Visual flow builder allows for complex automation – Supports more advanced logic (if/then conditions) – Often lower pricing for high-volume tasks |
– Steeper learning curve for new users – May require more setup time for complex workflows |
| Automate.io | – User-friendly interface suitable for beginners – Good for small to medium scale automations – Affordable pricing tiers |
– Limited number of apps compared to Zapier – Less flexibility in complex workflows |
| Microsoft Power Automate | – Deep integration with Microsoft products (Office 365, SharePoint) – Strong enterprise-level support – Can handle complex workflows |
– Complicated UI can overwhelm new users – Pricing can be high for extensive use |
| IFTTT | – Simple and easy to use for basic automations – Great for connecting smart home devices – Free tier for basic tasks |
– Limited functionality for complex automations – Fewer available integrations than Zapier |
| Pipedream | – Supports custom code within workflows – Rich library of prebuilt functions and integrations – Good for developers |
– Requires coding skills for optimal use – Steeper learning curve for non-technical users |
| n8n | – Open-source and self-hostable, offering high customization – Unlimited usage with self-hosting – Strong community support |
– Requires server setup and maintenance for self-hosting – Less user-friendly than alternatives |
| Tray.io | – Designed for enterprise use with strong API integration – Supports complex workflows with high scalability |
– Higher cost, more suitable for larger organizations – Learning curve for advanced features |
This table provides an overview of each alternative to Zapier, making it easier to compare pros and cons based on practical use cases.
Zapier vs Competitors: Traffic & Marketing Comparison
Traffic Comparison:
Zapier demonstrates significantly higher organic traffic compared to Make, with numbers peaking at approximately 68 million visitors in May 2024, showcasing consistent growth throughout 2023 and into 2025. On the contrary, Make’s highest traffic reached about 5.6 million in November 2024, revealing a stark contrast in user engagement and brand reach. This data suggests that Zapier attracts a substantially larger audience, indicating stronger market penetration and interest in its offerings compared to Make’s relatively modest traffic figures.
Top Performing Keywords:
Zapier’s keyword strategy showcases dominance with over 20 keywords ranking in the top 3 positions, including "zapier free" and "zapier account," both at rank 1. Uploading keywords related to workflow automation and integration highlights its strong focus on automation solutions. Conversely, Make ranks primarily with overlapping terms but lacks the same strength, particularly in short-tail keywords. Notably, terms like "automated customer service" rank 84 for Make, reflecting implementation challenges, whereas Zapier leverages its strengths effectively in this niche.
Conclusions on Visibility and Reach:
Zapier clearly leads in online visibility and reach with robust organic traffic and a broader array of high-ranking keywords, establishing it as a market leader in automation tools. In comparison, Make’s performance is limited, particularly in competitive keywords crucial for growth. Despite having a few strong keywords, its overall visibility is weaker. The disparity indicates that Zapier not only captures a larger audience but also successfully ranks for essential terms that drive engagement and user acquisition within the automation landscape.
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Other “Zapier” Alternatives & Competitors that you can find for free
Here are five alternatives and competitors to Zapier, including their key features, strengths, and value propositions:
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Integromat (now known as Make)
- Key Features: Visual automation builder, multi-step workflows, data transformation, robust error handling.
- Strengths: User-friendly interface with powerful functions; supports a wide range of apps; possibilities for complex automations.
- Value Proposition: Allows users to automate processes with detailed control over the workflow while being highly visual and intuitive.
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Automate.io
- Key Features: Multi-app integrations, data mapping, conditional workflows, real-time data sync.
- Strengths: Affordable pricing plans; easy to set up and use; focus on marketing and sales automation.
- Value Proposition: Simplifies automation for small to medium-sized businesses, allowing them to connect apps without needing extensive technical knowledge.
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Microsoft Power Automate
- Key Features: Integration with Microsoft services, AI automation capabilities, pre-built templates, mobile app access.
- Strengths: Deep integration with Microsoft Office Suite; strong security features; extensive enterprise support.
- Value Proposition: Ideal for organizations leveraging Microsoft products, offering robust automation capabilities that facilitate productivity at an enterprise level.
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IFTTT (If This Then That)
- Key Features: Simple conditional statements (Applets), extensive support for smart home devices, lightweight automation.
- Strengths: Extremely user-friendly for personal automation; wide range of supported devices and applications.
- Value Proposition: Perfect for casual users looking to automate basic tasks and integrate smart devices seamlessly into their daily lives.
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Tray.io
- Key Features: Visual workflow builder, REST API integration, extensive data manipulation capabilities, team collaboration tools.
- Strengths: Designed for technical users and businesses that require complex integrations; capable of handling high data volumes.
- Value Proposition: Offers flexibility and scalability for tech-savvy teams, enabling them to create sophisticated automation solutions tailored to their specific needs.
These platforms each provide unique features and strengths, catering to a variety of user needs from personal automation to enterprise-level solutions.
