
Introduction: WordPress vs. BigCommerce
In the realm of website building, WordPress and BigCommerce are two prominent tools frequently chosen by users for their distinct features and capabilities. WordPress, an open-source content management system (CMS), is renowned for its versatility in creating various types of websites, ranging from blogs to complex e-commerce platforms. Its flexibility and extensive plugin ecosystem make it a favorite for users seeking customization.
Conversely, BigCommerce is a specialized e-commerce platform that focuses on simplifying online retail for businesses of all sizes. With built-in shopping features and tools tailored for selling products online, BigCommerce attracts users looking to establish a robust e-commerce presence without extensive technical knowledge.
Users often consider these tools due to their unique offerings: WordPress for its adaptability and scalability, and BigCommerce for its streamlined commerce functionalities.
The primary comparison aspects include:
- Features: Examining the capabilities and tools available for content creation and e-commerce.
- Pricing: Analyzing cost structures, including hosting, monthly fees, and additional costs for extensions or themes.
- Ease of Use: Evaluating user-friendliness, learning curves, and support options.
This comparison will guide users to make an informed decision based on their specific needs, whether they’re building a blog, portfolio, or online store.
WordPress VS BigCommerce: Which tool is the most popular?
Tool | Number of Reviews | Average Rating | Positive Reviews | Neutral Reviews | Negative Reviews |
---|---|---|---|---|---|
BigCommerce | 39 | 3.56 | 29 | 1 | 9 |
WordPress | 18 | 2.83 | 9 | 1 | 8 |
BigCommerce is the most popular tool, with a higher number of reviews (39) and a better average rating (3.56). Conversely, WordPress is the least popular, having fewer reviews (18) and a lower average rating (2.83).


WordPress and BigCommerce: Quick Comparison Overview
Feature/Aspect | Ahrefs | SEMrush |
---|---|---|
Primary Features | – Site Explorer – Keyword Explorer – Backlink Checker – Content Explorer – Rank Tracker |
– Keyword Research – Site Audit – Position Tracking – Content Analyzer – Marketing Insights |
Target Audience | – SEO professionals – Digital marketers – Agencies focusing on content marketing and backlink analysis |
– Digital marketers – SEO experts – Content marketers – Social media marketers and PPC specialists |
Main Advantages | – Robust backlink analysis – Comprehensive keyword data – Intuitive user interface – Constantly updated index |
– All-in-one digital marketing tool – Extensive competitor analysis – Wide array of tools for SEO and PPC – Integrated social media management |
Core Value Proposition | Focused on providing in-depth SEO insights, particularly strengths in backlink profiles and organic keyword rankings. Ideal for users prioritizing content strategy and link-building efforts. | Offers a holistic view of digital marketing, making it easier to manage all aspects of online presence through an extensive range of tools for SEO, PPC, and social media marketing. |
Ideal Use Cases | – Conducting comprehensive link audits – Developing effective content strategies – Tracking backlinks and organic rankings – Keyword planning for SEO campaigns |
– Managing and optimizing PPC campaigns – Conducting competitive analysis for market positioning – Comprehensive content analytics and SEO tracking – Social media metrics and management |
Most liked vs most disliked features of WordPress and BigCommerce
Platform | Most Liked Features | Most Disliked Features |
---|---|---|
WordPress | – User-friendly interface accessible for non-technical users. – Extensive customization options for diverse website types. – Effective content management system (CMS) for workflows. – Free to use, appealing for budget-conscious users. – Integration capabilities with other platforms for easier access. |
– Lack of effective customer support leading to user frustration. – plugins can slow down websites and introduce security risks. – Cluttered dashboard complicates management. – Perceived limitations for larger websites. – Need for centralized plugin settings management. |
BigCommerce | – User-friendly and easy set-up, suitable for non-technical users. – Highly praised technical support team. – Customization capabilities with good API access and PageBuilder. – Supports both B2B and B2C businesses with varied product types. – Offers functionalities like inventory management and mobile eCommerce. |
– Minor limitations in managing configurable products requiring custom development. – Lacks functionalities like geo-targeting and integration with services like Square and QuickBooks. – Checkout process needs improvement for better sales conversion. – Desire for better transparency in order management. – Some advanced features present a learning curve despite overall ease of use. |
Key Features of WordPress vs BigCommerce
Sure! Below are the key features of WordPress and BigCommerce as website builders, along with descriptions of how each feature benefits users and any unique aspects each platform offers.
WordPress
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Open Source
- Benefit: Being open-source means users can customize their websites to any extent, tailoring features, designs, and functionalities without constraints.
- Unique Aspect: The large community support allows users to access plugins, themes, and resources, which can be developed or modified as per individual needs.
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Themes and Customization
- Benefit: WordPress offers thousands of themes, providing users with various design options. Users can also customize their themes through the integrated block editor or custom coding.
- Unique Aspect: The Gutenberg block editor allows granular control over content layout, making it easier for non-coders to create visually appealing pages.
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Plugins and Integrations
- Benefit: With over 50,000 plugins available, users can easily add functionalities like eCommerce, SEO tools, and social media integration to their websites without coding.
- Unique Aspect: Users have the freedom to choose from a myriad of third-party plugin options or even build their own to fit specific needs.
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SEO Friendly
- Benefit: WordPress is built with SEO best practices in mind, simplifying the process for users to optimize content with features including customizable permalinks and meta tags.
- Unique Aspect: Popular SEO plugins (like Yoast SEO) offer advanced functionalities, guiding users through best practices directly in the editing interface.
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Mobile Responsive
- Benefit: Most WordPress themes are mobile-responsive, ensuring that websites look great and perform well on any device, which enhances user experience.
- Unique Aspect: The flexibility in theme customization allows users to create responsive designs that cater specifically to their audiences.
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Content Management System (CMS)
- Benefit: WordPress is primarily a CMS, making it easy for users to manage, schedule, and publish content with an intuitive interface.
- Unique Aspect: Strong blogging capabilities are inherently integrated, allowing users to leverage content marketing effectively.
BigCommerce
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E-Commerce Focus
- Benefit: BigCommerce is tailored for eCommerce, providing all the necessary tools to run online stores effectively, including product management, analytics, and payment gateways.
- Unique Aspect: Built-in features like unlimited product variants and advanced shipping options are unique to platforms that focus specifically on online retail.
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No Transaction Fees
- Benefit: Users can keep their profits as BigCommerce does not charge transaction fees, even if they use third-party payment gateways.
- Unique Aspect: This is particularly beneficial for businesses with lower margins who require every dollar to count.
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Multi-Channel Selling
- Benefit: BigCommerce allows users to list and sell products across several platforms, including social media, eBay, and Amazon, centralizing their sales strategy.
- Unique Aspect: The ability to synchronize inventory across channels reduces work and avoids customer disappointment due to stock discrepancies.
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Built-In SEO Tools
- Benefit: BigCommerce includes built-in SEO features that help users optimize product pages, descriptions, and content easily, directly influencing search visibility and driving more traffic.
- Unique Aspect: The ability to customize URLs, create redirects, and manage sitemaps directly within the platform optimally supports eCommerce businesses.
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Scalability
- Benefit: BigCommerce can support businesses of all sizes, providing robust tools perfect for small businesses and enterprise-level needs.
- Unique Aspect: The platform’s architecture is designed to handle high traffic volumes without performance degradation, making it an ideal choice for growing businesses.
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Responsive Templates
- Benefit: Users can access responsive and customizable templates that ensure a seamless shopping experience across devices.
- Unique Aspect: BigCommerce focuses specifically on eCommerce needs, allowing users to create visually appealing storefronts that drive conversions.
Conclusion
While both WordPress and BigCommerce offer powerful website-building capabilities, they cater to different needs. WordPress is versatile and excellent for content-driven sites (like blogs and portfolios) with extensive customization options. In contrast, BigCommerce stands out for eCommerce solutions, providing specialized features to help users manage online stores and drive sales effectively.
WordPress vs BigCommerce Pricing Comparison
Feature/Plan | WordPress Pricing | BigCommerce Pricing |
---|---|---|
Free Plan | Free with self-hosted WordPress (hosting costs not included) | 15-day free trial |
Monthly Subscription | Hosting plans vary (can start as low as $3 – $25/month depending on the host) | Standard: $39/month |
Themes and plugins may incur additional costs | Plus: $105/month | |
Premium themes/plugins range from $20 to $300+ | Pro: $399/month | |
Annual Subscription | Varies by hosting provider; often cheaper than monthly billing | Annual options available with a discount, typically around 10% off |
Main Features | – Customizable with a wide array of themes and plugins | – Built for eCommerce, with multi-channel selling features |
– Requires domain and hosting arrangements | – Includes built-in payment processing | |
– SEO-friendly but requires plugins for advanced SEO | – Offers unlimited staff accounts | |
– Advanced analytics/reporting | ||
Support | Community support; premium support available (varies by host) | 24/7 support included in all plans |
Transaction Fees | No transaction fees on sales (unless using certain payment processors) | – Standard: 0% transaction fees |
– Plus: 0% transaction fees | ||
– Pro: 0% transaction fees | ||
Payment Gateways | Flexible; many options available via plugins | Built-in integration with multiple gateways |
Content Management | Extensive options for content management | Primarily focused on product and order management |
Customization | Highly customizable through CMS, themes, and plugins | Limited customization; more structured eCommerce features |
Discounts and Trials:
- WordPress offers free options but costs vary significantly based on hosting and additional services.
- BigCommerce provides a 15-day free trial with potential discounts for annual commitments.
In summary, WordPress pricing varies widely depending on hosting and additional features selected. In contrast, BigCommerce offers a clear tiered structure focused specifically on eCommerce with a standardized pricing model.
Support Options Comparison: WordPress vs BigCommerce
Feature | WordPress Support | BigCommerce Support |
---|---|---|
Live Chat | No live chat support available. | Offers live chat support during business hours. |
Phone Support | No direct phone support; community forums available instead. | Provides phone support with a dedicated team. |
Documentation | Extensive documentation available, including guides, FAQs, and forums. | Comprehensive documentation, including articles and user guides specifically tailored for various queries. |
Additional Resources | Community forums, tutorials, and third-party resources. | Offers webinars, tutorials, and a learning center with comprehensive guides and best practices. |
Unique Features of WordPress Vs BigCommerce
Feature | WordPress | BigCommerce | Added Value and Decision Factors |
---|---|---|---|
Open-Source Platform | WordPress is open-source, allowing customization and control over site functionality and design. | Proprietary platform with limited customization. | Flexibility for developers to create unique, bespoke solutions that cater to specific business needs. This is attractive for companies wanting to build unique websites without constraints. |
Extensive Plugin Ecosystem | Thousands of plugins enhance functionality for SEO, eCommerce, forms, and social media integration. | Limited third-party apps compared to WordPress. | The ability to tailor a site’s features and functions extensively according to specific requirements can be vital for businesses needing unique features that go beyond standard offerings. |
Content Management System | Robust CMS capabilities for blog and content management, ideal for businesses focused on content marketing. | Limited CMS functionality tailored primarily for eCommerce. | Content-heavy websites can leverage WordPress to enhance SEO and user engagement, driving traffic and conversions through a strong content strategy. |
Flexibility in Hosting | Users can self-host or choose managed hosting services, allowing for scalability and flexibility in performance adjustments. | Hosting is included, with less flexibility for third-party hosting options. | Businesses can control expenses and adapt hosting solutions as they scale, crucial for rapidly growing companies needing cost-effective solutions. |
Custom Themes | Wide range of themes with powerful customization options. | Fewer themes, customization limited to pre-defined structures. | Customizable aesthetics support brand identity better and can lead to improved user experience, directly impacting customer retention. |
Community Support | Large community offering extensive support, tutorials, forums, and resources. | Smaller community resources compared to WordPress. | Easy access to troubleshooting, guidance, and resources at little to no cost can help small businesses utilize the platform effectively. |
Multi-user Capabilities | Built-in support for multiple user roles and permissions, ideal for collaborative projects. | User roles for eCommerce management, but not as extensive. | Organizations can have various team members work on content with appropriate access, streamlining processes and enhancing productivity. |
SEO Features | Comprehensive SEO capabilities and plugins available for enhancing search visibility. | Good built-in SEO features, but not as expansive in plugins. | The ability to optimize for search engines effectively can significantly impact traffic and sales, making SEO-focused capabilities a crucial decision factor for businesses. |
Global E-Commerce Solutions | Supports numerous payment gateways and multi-currency options through plugins. | Robust built-in eCommerce features but less flexibility in payment options. | Businesses seeking international reach could favour the flexibility of customized eCommerce solutions; this may influence brands operating in diverse regions. |
Advanced Customization Options | Ability to create custom post types and taxonomies for intricate content structuring. | Limited customization in creating custom content, focused on predefined eCommerce models. | This feature allows businesses to structure their content in unique ways that align with complex requirements—ideal for niche markets. |