Top Omnisend Alternatives & Competitors based on 916 Reviews
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| Brand | Pricing |
|---|---|
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Omnisend offers a free plan for up to 250 contacts and 500 email sends per month. Paid plans start at $16/month for the ‘Standard’ plan, which includes automation and segmentation features. The ‘Pro’ plan starts at $99/month and includes additional features such as advanced reporting and dedicated IP support. Pricing scales with the number of contacts. |
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Brevo (formerly Sendinblue) provides a free tier for unlimited contacts, but restricts sending to 300 emails per day. Paid plans start at $25/month for the Lite plan, which offers increased sending limits and removes the Brevo logo. The Premium plan starts at $65/month and includes advanced features like marketing automation and landing pages. |
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Constant Contact has a 60-day free trial option. After that, the Basic plan starts at $9.99/month, which offers essential email marketing tools. The Email Plus plan starts at $45/month and includes features like automation and event marketing. A discount is available for annual subscriptions. |
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GetResponse features a free trial for 30 days. Paid plans begin at $15/month for the Basic plan, which offers email marketing tools and automation. The Plus plan starts at $49/month and includes additional features like webinars and sales funnels. Pricing varies with the number of subscribers. |
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HubSpot’s pricing starts with a free tier that includes basic features for email marketing. Paid plans for the Marketing Hub start at $45/month for the Starter plan, which includes additional marketing tools. The Professional plan starts at $800/month, providing advanced marketing capabilities and automation options. |
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Klaviyo offers a free plan for up to 250 contacts and 500 emails per month. Paid services begin at $20/month, scaling with the number of contacts and features. It focuses heavily on e-commerce, providing advanced segmentation, analytics, and integration capabilities for online stores. |
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Mailchimp offers a free tier for up to 500 subscribers and 1,000 sends per month. Paid plans start at $13/month for the Essentials plan, which provides additional features like A/B testing and custom branding. The Standard plan starts at $20/month and includes more extensive automation capabilities. |
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Moosend has a free plan for up to 1,000 subscribers with a limited feature set. Paid plans start at $9/month for the Pro plan, offering advanced features like automation workflows and landing pages. The Super Pro plan starts at $16/month, providing additional capabilities and priority support. |
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Why should you be looking for a Omnisend alternative?
Users often seek alternatives to Omnisend due to specific feature requirements, ease of use, budget constraints, and varying support options. Businesses may find that their marketing objectives align better with platforms offering unique functionalities or more scalable pricing. Brevo, Constant Contact, GetResponse, HubSpot, Klaviyo, Mailchimp, and Moosend emerge as top alternatives, catering to diverse needs. This exploration will evaluate their distinctive features, pricing structures, and target user demographics to help you make an informed choice.
Quick Overview of Top Omnisend Competitors
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Brevo (Best Overall Omnisend Alternative)
Combines email marketing with CRM features, allowing seamless customer management. Offers advanced automation, transactional emails, and reliability with an intuitive interface. -
Constant Contact (Best Omnisend Competitor for Small Businesses)
Focuses on simplicity for small businesses and non-profits. Features include an easy-to-use drag-and-drop editor, social media integration, and event management capabilities. -
GetResponse (Feature-Rich Omnisend Alternative)
Offers a comprehensive marketing solution including landing pages, webinars, and advanced analytics. Innovative features like split testing and conversion funnels set it apart. -
HubSpot (Best Omnisend Competitor for Inbound Marketing)
Provides an integrated approach with CRM, content management, and robust automation tools. Strong reporting and analytics functionalities enhance user insights and segmentation. -
Klaviyo (Top Omnisend Competitor for E-commerce)
Specializes in advanced segmentation and targeted email campaigns based on customer behavior. Integrated with various e-commerce platforms, providing exceptional data-driven marketing. -
Mailchimp (Popular Omnisend Alternative for Email Lists)
Known for its user-friendly interface, Mailchimp offers extensive templates and marketing automation tools. It excels in A/B testing and has powerful reporting features. -
Moosend (Affordable Omnisend Competitor)
Provides all-in-one marketing solutions with essential automation features. Known for its affordability and easy-to-use design that caters to businesses of all sizes, especially startups.
Omnisend Alternatives: Feature by Feature Comparison
| Feature | Omnisend | Brevo (Sendinblue) | Constant Contact | GetResponse | HubSpot | Klaviyo | Mailchimp | Moosend |
|---|---|---|---|---|---|---|---|---|
| Email Marketing | Advanced segmentation and automation capabilities. | Drag-and-drop editor and robust templates. | Superior customer support & easy-to-use email builder. | Strong marketing automation tools with A/B testing. | Comprehensive email marketing combined with CRM features. | Powerful A/B testing and dynamic content personalization. | Simple but effective email builder with basic automation. | User-friendly editor and automation workflows. |
| Automation | Multi-channel workflows including SMS. | Advanced workflow automation, SMS campaigns included. | Basic automation features focused on email. | Marketing automation coupled with webinars and landing pages. | Full marketing automation suite integrated into CRM. | Strong email automation; lacking SMS integration. | Basic automation capabilities; limited to emails. | Advanced automation with real-time tracking functionalities. |
| Landing Pages | Customizable landing pages integrated within campaigns. | Offers landing page creation but less customization. | Offers a selection of landing page templates. | Advanced landing page creator with customizable options. | Integrated landing page builder for campaigns. | Limited but effective landing page tools. | Landing page integration but less feature-rich. | Advanced landing page features with templates and custom domains. |
| CRM Integration | Built-in CRM tailored for eCommerce. | Basic CRM capabilities. | Limited CRM features; mainly for email management. | Integration with popular CRMs, limited in-built options. | Full-fledged CRM integrated with marketing tools. | Strong eCommerce CRM functionalities specifically for online stores. | Basic CRM functionalities with integration capabilities. | No built-in CRM; relies on integrations. |
| Segmentation | Advanced customer segmentation based on behaviors. | Segmentation based on user behavior and engagement. | Basic segmentation options available; user-friendly. | Robust segmentation tools allowing detailed targeting. | Smart user segmentation based on detailed behaviors. | Highly advanced segmentation tailored for eCommerce. | Simple tag-based segmentation; limited compared to others. | Effective segmentation based on user activity. |
| Ecommerce Integrations | Deep integrations with numerous eCommerce platforms. | Good compatibility with major eCommerce systems. | Basic integrations with eCommerce platforms. | Strong eCommerce focus, including landing pages. | Deep eCommerce integrations through HubSpot ecosystem. | Specialized tools and integrations for eCommerce. | Basic integrations; less focused on eCommerce. | Strong eCommerce focus with various extensions. |
| Analytics & Reporting | Comprehensive analytics across channels. | Basic reporting features; insights on campaigns. | Strong reporting capabilities but limited deep analysis. | Advanced reporting with performance metrics. | In-depth analytics and detailed reporting functionalities. | Powerful analytics specifically for eCommerce performance. | Basic reporting tools, general performance analysis. | Detailed reporting capabilities with real-time updates. |
| Customer Support | 24/7 support with multiple resources. | 24/7 support through chat and email. | Excellent support via various channels; tailored advice. | Good support options, including webinars. | High-quality support bundled with all products. | Strong support focused on eCommerce users. | Limited customer support options compared to others. | Good support with resource library but not 24/7. |
| Pricing | Competitive pricing; free tier available. | Pricing based on the number of emails sent. | Pricing is based on the number of contacts. | Tiered pricing with a focus on comprehensive tools. | Various pricing tiers depending on the features chosen. | Pricing based on monthly email volume, higher for eCommerce. | Competitive pricing for startups; free tier available. | Value-based pricing focused on features offered. |
Unique/Superior Aspects:
- Brevo: Superior drag-and-drop editor and SMS marketing capabilities.
- Constant Contact: High-quality customer support and easy-to-use email builder.
- GetResponse: Advanced toolkit with an emphasis on webinars and landing pages.
- HubSpot: Full marketing automation suite integrated with a powerful CRM.
- Klaviyo: Unmatched eCommerce-focused analytics and segmentation tools.
- Mailchimp: User-friendly and cost-effective for startups with basic needs.
- Moosend: Strong automation features with detailed reporting capabilities.
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Integration Capabilities for each Omnisend competitor
| Alternative | Supported Integrations | Compatibility Notes |
|---|---|---|
| Omnisend | Shopify, WooCommerce, BigCommerce, Magento, Facebook, Instagram, Zapier, Salesforce, Google Analytics, Stripe | Strong focus on eCommerce integrations; seamless connection with major online storefronts and CRMs. |
| Brevo | Shopify, WooCommerce, Zapier, Facebook, Google Analytics, Salesforce, Wix, WordPress, Magento | Emphasizes integrations with popular CMS and eCommerce platforms, making it suitable for small to medium businesses. |
| Constant Contact | Shopify, WooCommerce, WordPress, Zapier, Salesforce, Eventbrite, QuickBooks, Facebook, Instagram | Focuses on CRM solutions and social media marketing; excellent for small businesses looking to integrate email with customer relations. |
| GetResponse | Shopify, WooCommerce, WordPress, Zapier, Salesforce, Magento, Google Analytics, PayPal, Eventbrite | Comprehensive eCommerce and webinar integration; good for marketers who focus on campaigns across multiple channels. |
| HubSpot | Shopify, WordPress, Salesforce, Zapier, Eventbrite, Google Ads, Zendesk, live chat solutions | Highly flexible with a robust set of integrations for CRM, project management, and customer service tools. |
| Klaviyo | Shopify, WooCommerce, Magento, BigCommerce, Amazon, Salesforce, Facebook, Instagram, Stripe | Strongly geared towards eCommerce with extensive integrations that help create personalized user experiences. |
| Mailchimp | Shopify, WooCommerce, Magento, Salesforce, Facebook, Instagram, Zapier, Squarespace, QuickBooks | Offers a wide range of integrations across various platforms, ideal for both small businesses and larger enterprise solutions with diverse tools. |
| Moosend | Shopify, WooCommerce, WordPress, Zapier, Magento, Google Analytics, Salesforce, Eventbrite | Provides essential integrations mainly focused on eCommerce and analytics, suitable for businesses focused on growth without extensive custom solutions. |
Pros and Cons of each Omnisend Alternative
Here is a table outlining the primary pros and cons of each alternative compared to Omnisend:
| Alternative | Pros | Cons |
|---|---|---|
| Brevo | – Affordable pricing plans – Strong automation features – User-friendly interface |
– Limited integrations compared to Omnisend – Less comprehensive e-commerce tools |
| Constant Contact | – Excellent customer support – Strong event marketing features – Easy to use for beginners |
– Higher pricing for advanced features – Limited automation capabilities |
| GetResponse | – All-in-one marketing platform (landing pages, webinars) – Strong email marketing automation |
– Can be complex for beginners – Limited CRM features compared to Omnisend |
| HubSpot | – Robust CRM functionality – Excellent for inbound marketing – Comprehensive reporting |
– Higher cost, especially for larger teams – Learning curve for utilizing full features |
| Klaviyo | – Strong e-commerce focus with detailed analytics – Excellent segmentation and targeting |
– Requires a higher budget for larger lists – Steeper learning curve compared to Omnisend |
| Mailchimp | – Free tier available for small lists – Wide range of integrations – Simple interface |
– Limiting features on lower-tier plans – Can become expensive as list size grows |
| Moosend | – Competitive pricing – Strong automation and segmentation tools – User-friendly design |
– Fewer advanced features than Omnisend – Limited support options |
This comparison highlights some of the specific strengths and weaknesses of each alternative relative to Omnisend, taking into account typical use cases in email marketing and automation.
Omnisend vs Competitors: Traffic & Marketing Comparison
Traffic Comparison:
Brevo leads the way, boasting the highest organic traffic, peaking at approximately 4.8 million visits monthly. Following closely is Constant Contact, with significant peaks reaching above 6 million and consistent traffic. HubSpot performs exceptionally well, with traffic soaring past 85 million in January 2025, marking it as the brand with the highest overall traffic. Mailchimp also shows substantial traffic at around 24 million. In contrast, Omnisend and Moosend display the lowest traffic metrics, indicating a more niche audience or limited market reach.
Top Performing Keywords:
Keywords contribute significantly to each brand’s visibility. Omnisend excels with strong rankings, notably for "email marketing" and "email campaign," indicating a focused keyword strategy. Brevo and GetResponse share similar top positions, emphasizing "email marketing" and "best email marketing service." Constant Contact’s effective keywords include "email marketing company" and "free email marketing tools," showcasing its strength in customer acquisition. Notably, HubSpot focuses on broader categories like "hubspot software," while Moosend targets niche terms successfully.
Conclusions on Visibility and Reach:
HubSpot exhibits unparalleled online visibility, dominating in organic traffic and keyword rankings across the board. Its diverse keyword strategy secures its position as a market leader. Constant Contact and Brevo also demonstrate strong visibility, particularly within the email marketing framework. Conversely, Omnisend’s performance, while commendable in some keywords, reveals vulnerability in overall reach. Brands like GetResponse and Mailchimp assert themselves in specific niches but need more extensive keyword strategies to challenge top competitors effectively.
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Other “Omnisend” Alternatives & Competitors that you can find for free
Here are five alternatives to Omnisend, along with their key features, strengths, and value propositions:
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ActiveCampaign
- Key Features: Advanced automation, CRM integration, email segmentation, personalized messaging, and landing page creation.
- Strengths: Robust automation capabilities and effective CRM features, enhance customer relationships through targeted campaigns.
- Value Proposition: Provides a comprehensive marketing platform that combines email marketing, sales automation, and CRM for personalized customer experiences.
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Campaign Monitor
- Key Features: Drag-and-drop email builder, customizable templates, audience segmentation, and analytics.
- Strengths: User-friendly design tools and strong analytics capabilities help businesses create visually appealing emails and track performance.
- Value Proposition: Offers beautifully designed email campaigns with powerful analytics, enabling marketers to deliver personalized content effectively.
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AWeber
- Key Features: Email automation, sign-up forms, analytics, integration with various platforms, and customer support.
- Strengths: Simple to use for beginners, with responsive customer support and a focus on small to medium-sized businesses.
- Value Proposition: Delivers reliable email marketing solutions with excellent support and resources, making it accessible for businesses at any stage.
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Sendinblue
- Key Features: Email marketing, SMS marketing, marketing automation, landing pages, and CRM functionalities.
- Strengths: Offers multiple communication channels (email and SMS) within a single platform and provides a generous free tier.
- Value Proposition: Combines various marketing tools into one platform, allowing businesses to manage their online marketing efforts efficiently.
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MailerLite
- Key Features: Drag-and-drop editor, landing pages, automation, pop-ups, and a/b testing.
- Strengths: Clean, intuitive interface makes it easy for users to create campaigns and engage with subscribers without complexity.
- Value Proposition: Provides powerful email marketing features at an affordable price, making it ideal for startups and small businesses seeking simplicity and effectiveness.
