Top Similarweb Alternatives & Competitors based on 89 Reviews
Reviews collected from
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SimilarWeb offers several pricing tiers, including Essential, Team, and Business plans, with varying levels of data access and features. Pricing details are available upon request for specific tailored solutions, generally aimed at larger businesses. |
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Competitors App features a straightforward pricing structure with three plans: Basic, Pro, and Enterprise. Each plan offers progressively more insights and features, with the Basic plan starting at a low monthly rate. A free trial is available for prospective users. |
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Crayon provides custom pricing based on the specific needs of the business. They offer tailored plans that focus on competitive intelligence, with features that vary based on the customer’s requirements. Prospective clients are encouraged to contact Crayon for a personalized quote. |
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Why should you be looking for a Similarweb alternative?
Users often seek alternatives to "Similarweb" due to specific feature needs, ease of use, budget constraints, or the quality of support. Tools like "Competitors App", "Crayon", "Klue", and "Kompyte" emerge as strong contenders, each catering to various requirements. For instance, users may prioritize advanced analytics, user-friendly interfaces, competitive pricing, or tailored support options. This exploration will delve into their distinctive features, pricing structures, and target audiences to help users identify the best fit for their needs.
Quick Overview of Top Similarweb Competitors
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Competitors App – Cheapest Similarweb Alternative
- Offers real-time competitive insights and website performance tracking at a lower price point than Similarweb.
- Features a straightforward user interface that simplifies data analysis for users of all technical levels.
- Includes customizable alerts to notify users of significant changes in competitor traffic and performance metrics.
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Crayon – Best Similarweb Competitor for Comprehensive Market Intelligence
- Provides extensive market and competitive intelligence with a focus on tracking changes across all digital channels.
- Unique features include automated competitive alerts and a comprehensive content library to analyze competitors’ content strategies.
- Strong in identifying not just web traffic but also social media and digital marketing activities of competitors.
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Klue – Top Similarweb Alternative for Collaboration
- Designed for teams, Klue excels in enabling collaboration with shared insights and reports.
- Features robust competitive benchmarking tools and visualizations to help teams strategize effectively.
- Integrates with existing workflow tools to streamline the dissemination of competitive intelligence.
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Kompyte – Best Similarweb Competitor for Real-Time Updates
- Delivers real-time competitive intelligence by monitoring competitor changes and updates across websites.
- Unique ability to automate the collection of competitor data, making insights readily available without manual effort.
- Focuses on providing actionable insights, helping businesses to quickly adapt their strategies based on competitor moves.
Similarweb Alternatives: Feature by Feature Comparison
| Feature | Competitors App | Crayon | Klue | Kompyte | Similarweb |
|---|---|---|---|---|---|
| Market Intelligence | Offers competitor insights and tracking across various industries. Provides actionable data on competitors’ performance. | Comprehensive market intelligence aggregation, focusing on industry trends and competitor moves. | In-depth competitive analysis with a strong focus on market positioning. | Provides real-time updates and competitive changes, ensuring users are always informed. | Offers basic trend analysis and competitive insights based on web data. |
| Data Visualization | Interactive dashboards that present data visually for easy understanding. | Customizable reports and dashboards that highlight key competitor metrics and trends. | Visual analytics that display competitive landscapes clearly. | Interactive and shareable dashboards to track competitor performance visually. | Provides standard data visualization tools but lacks customization options. |
| Real-Time Updates | Near real-time competitor tracking to capture changes as they happen. | Updates competitors’ activities instantly, ensuring users remain well-informed. | Offers alerts on competitor actions, market changes, and news. | Sends real-time alerts for significant competitor activities. | Updates are not real-time; often lag in delivering the latest data. |
| Content Tracking | Monitors competitors’ content strategy, including blogs, videos, and social media. | Tracks all forms of competitor content, with a focus on market messaging. | Analyzes content strategy and performance, providing insights into audience engagement. | Provides extensive content tracking, ensuring all competitor messaging is captured. | Limited content tracking focused mostly on web traffic sources. |
| Integration Options | Integrates seamlessly with various platforms, including CRM and analytics tools. | Extensive API and integration capabilities with popular marketing and sales tools. | Strong integration with collaboration tools hence fostering teamwork in competitive analysis. | Offers integrations with major marketing software platforms. | Limited integration capabilities compared to competitors in the market. |
| Competitive Benchmarking | Comprehensive benchmarking tools allow users to gauge their performance against industry leaders. | Facilitates industry benchmarking, enabling users to understand their standing in the market. | Provides benchmarks alongside competitor analysis to highlight areas for growth. | Focused benchmarking tools that help identify gaps and opportunities compared to competitors. | Basic benchmarking capabilities without depth in analysis against competitors. |
| User Interface | Clean and intuitive interface, making it user-friendly for all levels of users. | User-friendly with a focus on simplifying the user experience with customizable layouts. | Modern UI with intuitive navigation for easy access to insights. | Modern interface with a focus on collaboration and sharing insights among teams. | Basic UI which may be outdated compared to modern solutions. |
| Pricing Analytics | Offers unique pricing data comparison features that help users understand pricing strategies of competitors. | Analyzes competitor pricing alongside product offerings to aid decision-making. | Examines competitor pricing tactics extensively for strategic insights. | Provides detailed pricing tracking across competitors but lacks in overall analysis. | Only provides basic pricing insights based on web traffic trends. |
| Customer Insights | Focused on gathering insights from competitor customer feedback and reviews for actionable use. | Aggregates customer feedback and sentiment analysis for deep insights into market reception. | Analyzes customer experience metrics, helping users improve their offerings. | Provides insights into customer engagement and satisfaction metrics of competitors. | Limited customer metrics analysis mostly focused on traffic sources rather than direct feedback. |
This comparison reveals that while Similarweb provides foundational insights into competitor analysis, other tools like Competitors App, Crayon, Klue, and Kompyte offer more comprehensive, real-time, and actionable features designed to give users a competitive edge in their respective markets.
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Integration Capabilities for each Similarweb competitor
| Alternative | Supported Integrations | Compatibility Notes |
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| Similarweb | Google Analytics, Tableau, Salesforce, HubSpot, Marketo, Zapier | Strong integrations with analytics and marketing tools; suitable for comprehensive competitor analysis. |
| Competitors App | Google Sheets, Slack, Jira, Zendesk | Focuses on project management and team collaboration tools; lacks deep analytics integrations. |
| Crayon | HubSpot, Salesforce, Marketo, Google Sheets | Integrates well with CRM and marketing automation platforms, emphasizing customer relationship insights. |
| Klue | Salesforce, HubSpot, Slack, Microsoft Teams | Offers strong integration with sales and marketing platforms for easy data sharing and collaboration. |
| Kompyte | HubSpot, Salesforce, Slack, Google Analytics | Prioritizes CRMs and analytics tools; emphasizes real-time data sharing with sales teams. |
Pros and Cons of each Similarweb Alternative
Here’s a comparison table that highlights the primary pros and cons of four alternatives—Competitors App, Crayon, Klue, and Kompyte—relative to Similarweb.
| Alternative | Pros | Cons |
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| Competitors App | – User-friendly interface for competitor tracking | – Limited data sources compared to Similarweb |
| – Quick access to competitor metrics and insights | – May lack depth in analytics features | |
| – Affordable pricing for small to medium businesses | – Fewer integrations than Similarweb | |
| Crayon | – Comprehensive competitor analysis tools | – Higher learning curve for new users |
| – Real-time updates on competitor activities | – May be more expensive for small teams | |
| – Extensive integrations with marketing tools | – Not as user-friendly as Similarweb for basic analytics | |
| Klue | – Strong emphasis on collaborative tools for teams | – Can be complex to set up and manage |
| – Excellent for tracking product and market changes | – Pricing can be prohibitive for startups | |
| – Automation features for insights generation | – Limited historical data compared to Similarweb | |
| Kompyte | – Focus on automated competitor tracking and reporting | – May not provide as much detail in web traffic analysis as Similarweb |
| – Intuitive dashboard for quick insights | – Fewer social media analysis features | |
| – Affordable for dynamic and agile teams | – Limited capabilities in industry-specific analysis compared to Similarweb |
This table presents a succinct overview of each alternative in relation to Similarweb, focusing on specific features and limitations typically encountered by users.
Similarweb vs Competitors: Traffic & Marketing Comparison
Traffic Comparison:
In March 2025, Similarweb leads with approximately 49.23 million organic visits, showing a major drop from its peak of nearly 86.5 million in June 2024. In contrast, Competitors App remains modest with around 98,105 visits, while Crayon follows closely with about 135,506 visits. Klue and Kompyte trail with approximately 22,913 and 33,653 visits, respectively. The stark difference indicates that Similarweb dominates traffic acquisition, while the others lack significant online presence, with Competitors App having the lowest engagement overall.
Top Performing Keywords:
Similarweb excels with competitive rankings, including "website traffic" (2nd) and "compare website traffic" (1st), contributing significantly to its high traffic levels. Competitors App has a variety of keywords, but "competitive research" ranks highest, indicating a general focus on competitor analysis. Crayon’s keywords are also centered around competitive intelligence, with notable mentions such as "market analysis.” While Klue emphasizes competitor insights, Kompyte similarly targets competitive analysis, lacking keywords with higher rankings, affecting traffic efficacy.
Conclusions on Visibility and Reach:
Overall, Similarweb stands out with the highest organic traffic and robust keyword rankings, suggesting strong visibility. Crayon shows potential in specific areas like competitive intelligence, while Competitors App, Klue, and Kompyte struggle with online visibility. This disparity indicates that building keyword strength is crucial for these brands to enhance their digital footprint. Enhanced focus on high-ranking, niche-specific keywords could bolster their market presence and attract a more significant audience.
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Other “Similarweb” Alternatives & Competitors that you can find for free
Here are five alternatives and competitors to Similarweb, along with their key features, strengths, and value propositions:
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SEMrush
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Key Features:
- Comprehensive SEO tools
- Keyword research
- Competitive analysis
- Traffic analysis
- PPC analysis
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Strengths:
- Extensive database for keyword tracking
- In-depth competitor analysis tools
- User-friendly interface
- Value Proposition: A powerful all-in-one marketing toolkit that helps businesses improve their online visibility through comprehensive SEO and competitive insights.
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Key Features:
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Ahrefs
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Key Features:
- Site explorer
- Keyword explorer
- Competitor research
- Backlink analysis
- Content analysis tools
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Strengths:
- Large and up-to-date backlink index
- Excellent content analysis features
- User-friendly dashboard and reporting
- Value Proposition: Offers in-depth site and competitor analysis with a strong focus on backlinks and SEO metrics to help businesses improve their search engine rankings.
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Key Features:
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Moz
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Key Features:
- Page optimization recommendations
- Keyword tracking
- Competitive domain analysis
- Site audit tools
- Local SEO tools
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Strengths:
- Strong community and educational resources
- Focus on improving page authority and domain authority
- Intuitive interface and insights
- Value Proposition: Provides robust tools and resources that empower businesses to optimize their search engine performance and enhance their online presence through data-driven strategies.
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Key Features:
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SimilarTech
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Key Features:
- Technology tracking and analysis
- Competitor technology insights
- Market share analysis
- Lead generation tools
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Strengths:
- Focuses on technology stack usage across websites
- Detailed market analysis and insights
- Helps businesses identify potential leads based on tech stacks
- Value Proposition: Ideal for B2B marketers and sales teams looking to understand technological trends and leverage competitor insights for targeted outreach.
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Key Features:
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MarketMuse
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Key Features:
- Content optimization recommendations
- Competitive content analysis
- Topic modeling
- Research and content brief generation
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Strengths:
- AI-driven content strategy tools
- A strong focus on content quality and relevance
- Helps align content with audience intent
- Value Proposition: Provides advanced content optimization tools that enhance content quality and relevancy, helping businesses rank better in search results and engage their target audience effectively.
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Key Features:
