CASE STUDY: BIGMAILER maintains its competitive advantage with Competitors App

“Well built product and incredible value.” – Lilia Tovbin, Founder, BigMailer.io


DOMAIN DETAILS

BigMailer is a cloud-based solution designed to help businesses of all sizes automate processes for handling digital campaigns using an Amazon Simple Email Service (SES) account.

GOALS

  • Monitor and keep up to date with competitor’s prices and price changes;
  • Detect each time when competitors add new features or characteristics to its services ;
  • Build a stable competitive advantage.

BIGMAILER SAVES MANUAL WORK AND TIME WITH COMPETITORS APP

“I have competitor comparison articles with pricing+feature comparison tables that I need to keep up-to-date, so this service saves me manual work and time needed to check competitor sites.”  – Lilia Tovbin, Founder, BigMailer.io

SPOT COMPETITORS’ WEBSITE CHANGE 

With Competitors App, BigMailer’s team can spot competitors’ website changes as pricing change, new web pages added, as well as SEO changes. The team needed a tool that can help them to easily get into competitors’ website updates and changes.

My favorite feature is the highlight of the web page change with before/after comparison – that is so helpful for ease/speed of review when keeping tabs on multiple competitors.”Lilia Tovbin, Founder, BigMailer.io


PRICING DETECTION & E-MAIL ALERTS 

Being an active online presence willing to build a strong competitive advantage and to overcome competitors’ strategies, the Bigmailer team wanted to save hours of manual competitive research and focus more on actionable decisions. The possibility to receive email alerts and notifications each time when a competitor updated their pricing or added new features allowed the team to save time and resources and to improve their website.

“With Competitors.app I get notified when my competitors update their pricing pages or add new services, so I can update our comparison pages. No manual VA work needed.” – Lilia Tovbin, Founder, BigMailer.io

WHY COMPETITORS APP?

Bigmailer’s team needed a tool that can help them to automatically track competitors’ website changes and updates, saving time and resources. Also, the team wanted to monitor competition and easily get into the competitor’s action without the need to spend hours on the platform.

“Stable platform, easy to use UI, the richness of features, quick support via live chat. Great value. Lilia Tovbin, Founder, BigMailer.io

 


Competitors App - Know your competitors' moves in 5 minutes/week. | Product Hunt Embed